As a consumer, and specifically a party consumer, you're keenly aware of the challenges in today's marketplace.
But while most of your peers are still cutting back on their budgets (and praying for this to end), you're ahead of the pack by taking a different approach, because you know that every situation - no matter how screwed up - has an opportunity waiting.
It's called "party adaptation".
Wouldn't it be nice if caterers and event planners desiring to do business with you were courting you - by building and maintaining a truer, loyal relationship with you?
And not out of the fear that you'll possibly take your business to a competitor, either. But instead out of the sincere desire to really get to know you, and help you. Now don't get me wrong, there are some good guys wearing white hats out there. But, like during a good economy, you'll have to look.
Any party professional that approaches you with an empathetic ear, demonstrating that they understand what you're going through, is wise. Money spent on a party is a big concern - especially if you're a bride to be planning a wedding.
I say... Look for caterers, event and wedding planners, florists, deejays, and the like, who offer you personalized specific service and services. Frequent touches, like phone calls to just say "Hi! How ya doin'?" or tips about discounts they receive that can be passed on to you, making you a member of their core group of VIP customers, is what I suggest that you seek.
Party adaptation goes both ways.
Getting personal and adapting to get to know your caterer or party planner better isn't a bad thing.
You know it's been said for years, "Don't mix business with pleasure", yet now is the time to receive some personal party adaptation attention, don't you think? I mean, now is the time for personal like you've never received personal before.
Party folk that understand what's important to you get to move to the front of the line.
Like getting a note in the mail (in the mail?) with a small but lovely arrangement of your favorite flowers, with the note saying, "I remembered that you love yellow daisy's", would be impressive, would it not? "Because two years ago, when we helped you host your last event, you wanted to have all yellow daisy's, but we had to go with a mixed bag of colors instead. So here's to you, because we appreciate you." To that you have to say, right on.
If you question where every penny of your party money is going, you have every right.
But when you do that (question things), every relationship will have a bit of a risk. Then, the question that you want to ask is, "Am I really getting value from this relationship, or is there someone or some other company that will satisfy my needs elsewhere?"
Being shown that you're cared about and to have someone concerned with what you're thinking is priceless.
Party adaptation.
Because it's the little things.
Personalized and just somewhat frequently. Right?
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